Crookes Healthcare Conference
Company conferences are still an invaluable chance for networking, refreshing motivation, focusing on key targets and having fun!
But finding new ways of new communicating similar messages to sales teams who have seen it all before can be challenging.
An event for CHC (part of the Boots Group) used wide-screen technology, multimedia and LCD lighting to transform the look and feel of the whole venue for every different session - we even introduced smell!
The result - universal praise for the differentiation and visual focus on key company messages. The challenge? - doing it even better next year!
